Kelly Ripa, 54, uses this anti-aging cream nightly — and it's on sale at Nordstrom

There was once a time when Kelly Ripa, like most of us, had just one beauty secret: youth. But as she approached her 40th birthday, the actress and TV host decided a strict anti-aging skincare routine was necessary to maintain her radiance. Now that Ripa is 54 (going on 25), it's safe to say that routine is working! And one of the most indispensable products in her skincare stash is Augustinus Bader's The Rich Cream Face Moisturizer, a night cream so coveted that ageless A-listers like Jennifer Aniston and Victoria Beckham swear by it, too. The cult-favorite is currently on sale as part of Nordstrom's Beauty & Fragrance Sale — score the travel-size skin-care routine for $98 (was $232) — that's nearly 60% off.

Why is this a good deal? 💰

We're not going to sugarcoat it — this cream is expensive, and it rarely goes on sale. That's why we're making sure to scoop it up while it's discounted. Normally, the travel-size (0.5-ounce) of Augustinus Bader's The Rich Cream Skin Care Routine will set you back $232, but the entire set is now down to $98 — nearly 60% off. And if you really want to splurge, the full-size eye cream and face cream duo is down to $342 — saving you $168.

Why do I need this? 🤔

The host of Live with Kelly and Mark told Glamour that she embarks on her nightly skincare regimen about 30 minutes before bed, and each night without fail, she layers on the rich, creamy Augustinus Bader moisturizer, so recognizable in its royal blue bottle with gold accents. Although she's had other night creams in rotation, she says, "This is the one I keep going back to. It's the one that really feels the most emollient."

There’s a reason Kelly Ripa keeps returning to The Rich Cream Face Moisturizer—that lush, emollient texture she swears by before bed isn’t just habit, it’s skincare science. Formulated with the brand’s exclusive TFC8 complex, it floods skin with hydration while defending against free radical damage, those sneaky culprits behind fine lines and age spots.

And she’s not alone: Jennifer Aniston once revealed that her makeup artist reaches for it to prep her famously flawless skin, while Victoria Beckham went so far as to collaborate with the founder — yes, an actual medical professor — to create her own line of Bader-enhanced beauty.

Now’s your chance to try the cult-favorite cream as part of the Mini Routine travel kit, which includes four of Augustinus Bader’s bestselling products (including The Rich Cream!) in TSA-friendly sizes—perfect for your summer trips or a luxe intro to the line.

If you’re already a convert or ready to dive in headfirst, Nordstrom also has the Rich Cream Essentials Set on sale now, featuring a full-size version of The Rich Cream alongside their eye cream.

What reviewers say 💬

This iconic cream is just as popular with Nordstrom customers, even converting some non-believers.

Pros 👍

"I was 100% skeptical of the hype associated with this product, but I felt compelled to try it. I’m a cell biologist and I’m very picky about what I use on my skin," one reviewer wrote. "I’m slowly starting to see permanent changes in my 55-year-old skin. The biggest improvement came after I went on a long weekend vacation and forgot my usual skincare items — I used the Bader Rich Cream exclusively day and night and nothing else except my Elta MD sunscreen. A week later my skin is really unbelievably even-toned and hydrated. I’ve had at least three people comment on my impeccable skin in the past few days."

Augustinus Bader truly holds its own among its peers, too, say fans. One explained, "I have skin that always behaves itself so I search for products which give me luminosity and a glow. This is the product! I use La Mer and La Prairie skincare but will be switching away from those brands to this. Absolute game changer in terms of giving a lit-from-within glow. Believe the hype — it’s real."

Another impressed customer gushed that the cream "made me remark 'oh my god' out loud...I'm astonished at how much this has transformed my skin...fine lines and wrinkles reduced greatly, more even skin tone, skin firmer and lifted. This cream is the real deal and I shall never be without it."

Cons 👎

Several shoppers noted that the cream was very thick. "When you apply and spread it, it feels like Elmer's glue (no scent though!). However, it quickly settles and sinks right in," revealed one.

"The only downside is it's a thicker cream, so harder to spread meaning you use more of it," reported another.

A third said, "The feel is heavier, so if you want a weightless cream it might not be for you."

The reviews quoted above reflect the most recent versions at the time of publication.