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Uber continues to post solid growth, and management sees opportunities to keep up the gains.
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CEO Dara Khosrowshahi deserves credit for transforming Uber in recent years into a profit-making machine.
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Uber has built a powerful network effect, making it an attractive partner for autonomous vehicle companies.
This year has seen a continuation of the ongoing artificial intelligence craze. Besides that, investors have been faced with uncertainty around trade policy and the Federal Reserve's next moves. This can be a lot to deal with.
This macro backdrop hasn't gotten in Uber Technologies' (NYSE: UBER) way. Its shares have rocketed 60% higher in 2025 (as of Oct. 1). They are trading just slightly off their record high, demonstrating the market's bullishness toward the business. There could still be upside.
Here are three reasons investors might want to buy this consumer discretionary stock like there's no tomorrow.
The disruption that Uber's tech platform has caused in the past nearly two decades is unbelievable. It might have felt crazy getting into a stranger's car in the early days, but now this is the new normal.
The company has rapidly grown, and it now has a presence in 15,000 cities around the world. Its revenue and monthly active users (MAUs) have surged 57% and 48%, respectively, just in the past three years, a clear sign of broader adoption of the platform. Uber dominates in the U.S., commanding 75% market share in the ride-hailing industry.
During the second quarter, gross bookings totaled $187 billion on an annualized basis, underscoring the impressive scale Uber has these days. However, there is still lots of growth potential, with the company focusing on some key areas of improvement.
Getting riders to use the service more frequently can unlock more gross bookings and revenue. Frequency might get a boost should the cost per mile of travel come down. And this could happen if autonomous vehicle technology (more on this below) advances significantly to the point of broader adoption.
There are 36 million Uber One members. These users spend three times the amount as non-members. Getting more people to sign up for this subscription can be extremely lucrative.
Uber has leaned on its network to launch adjacent services as well. The app sells ad space to businesses and restaurants looking to target a wide audience. Uber is leveraging all the data it has to generate more revenue.
Dara Khosrowshahi became CEO in 2017, taking over from founder Travis Kalanick. This marked a transition in Uber's history, as the company upgraded itself from a money-losing operation to an extremely profitable entity. Khosrowshahi focused his efforts on creating a more efficient business that's financially sound.
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